Australian Design centre (Object Gallery)

DIRECTOR 2000 - 2015

…one of the most important venues of its kind in the country.” The Australian

The ADC evolved to become one of the most exciting spaces for creative exploration, across the newest and most progressive forms of design, as well as showcasing the most exquisite handmade objects. Steve Pozel spent more than a decade championing a vision that expanded audience reach & impact and expanded the scope of design from across Australia and around the world.

Australian Design Centre (Object Gallery) 2000 - 2015

For more detailed information on the history of the ADC and the broad range of programmes produced during this period and the 35 years proceeding (as well as the years since 2015) it is best to visit the ADC website www.australiandesigncentre.com

In 2006, Steve Pozel curated Frost*bite, a major survey of the last decade of work by graphic designer Vince Frost and his studio, at the Sydney Opera House exhibitions venue.

The ADC consistently highlighted the work of Indigenous artists and designers. Over its sixty-year plus history, it staged a number of impactful and significant exhibitions exploring Indigenous craft and design work.

Freestyle: new Australian design for living (2006/2007) was, at its time, the largest design exhibition of its type ever undertaken in Australia. Curated by Brian Parkes with assistant curator Annabel Moir.

Leaving its Customs House venue in 2004, the ADC found itself in one of the most magnificent architectural spaces in Sydney at the former St Margarets Chapel, designed by modernist architect Ken Woolley at age 23.

· Korban/Flaubert: Adventure as part of the “Chapel Series” at the ADC’s St Margarets venue in 2005. Korban/Flaubert were also included in Freestyle exhibition in 2006 and first programmed in Rooms in 2001.

In 1998, the Australian Design Centre (known then as Object) found itself based at Customs House at Circular Quay, by 2004 at St Margarets (above) and since 2015 at its premises on William St, Darlinghurst

Design thinking as a tool is one that was deeply embraced and championed by the ADC . Perhaps the most important education program involving design thinking was the development of Design Emergency.

Freestyle: new Australian design for living at Melbourne Museum in 2006, then in Sydney at National Art School & ADC St Margarets March–May 2007, as part of a 4-venue national tour, then travelling to Milan, Italy.

More ADC Projects 2000-2015

Even More ADC 2000-2015

Australian Design Centre - Adventure

A personal reflection (2000 - 2015)

The images alongside this writing, are of Korban/Flaubert's Adventure Chapel Project (2005). I believe this work reflects the spirit and dynamism of the ADC program “vision” that was achieved during the 15-years I spent as director of the Australian Design Centre.

Korban/Flaubert's project pushed the boundaries of their practice. I think the Australian Design Centre created opportunities like this for many designers, makers and artists who were involved in the creative program over the years.

There are many highlights one could reflect on and some of those aren’t mentioned as there weren’t images available. Below, there is a section that acknowledges some of the incredible team members, who together were the creative force that made it possible to realise this incredible program.

A few highlights to mention include Daniel Brown, the British multimedia artist, who in 2005 brought a series of virtual works that were inspired by nature and featured some of the earliest AI efforts in design and the arts. In complete contrast, the exhibition Nest in 2008, featured the private collection of Gay Bilson, who brought together a large number of bird nests for an exhibition that was stunningly beautiful and pushed the boundaries of what might be considered design and foreshadowed another ongoing focus for the ADC around the themes of biomimicry and bio-inspiration.

There were exhibitions like Stereotypes, Sound and Typography, which looked at the intersections between design of sound, and the design of the typographic elements found in publishing. We had guest curators like Rhana Devenport, currently the director of the Art Gallery of South Australia, who curated beautiful site-specific works for an exhibition entitled Pattern Recognition.

Probably one of the most impactful decisions early on during my tenure as director, was the appointment of Brian Parks as both the Head Curator and Associate Director, where together we looked at how to push the boundaries of presenting contemporary design practice. Brian went on to curate a number of the most significant exhibitions for the Australian Design Centre including the immensely creative exhibition of the work of fashion designer Akira Isogawa, and then followed by a major survey exhibition of Dinosaur Designs – both presented as part of the Sydney Festival.

As the handmade was the central element of making explored in the early days of the Australian Design Centre’s history, we developed and produced the exhibition Living Treasures as a way to deeply look and consider the significant makers who were at the forefront of their field. Each exhibition was a showcase by a single craft practitioner, and would include a touring exhibition, a major publication, as well as the exhibition at the Australian Design Centre. Completing my time at the ADC it was magnificent to see the Lola Greeno: Cultural Jewels exhibition of 2014, not only tour for four years, but at the end was made up part of the permanent collection of the Queen Victoria Museum and Art Gallery in Launceston, who were also our presenting partner in the development of the exhibition.

Lola Greeno: Cultural Jewels was one of several exhibitions that were purchased outright by various museums. The Australian Museum in Sydney purchased the complete exhibition Menagerie, our significant show of contemporary indigenous sculpture, that was presented in 2009. It was the Australian Design Centre's biggest and most significant exploration of indigenous craft and design up until that time. A collaboration with the Australian Museum, it was conceived as a show that would look at a whole range of mediums and expression, brought together that focused on a particular theme, the animal form, rather than a particular medium in itself. A major catalogue was included, and 11 national venues were included in the tour, and by the time the tour finished, more than 200,000 people around the country had seen the exhibition. Another great international opportunity for the ADC was to present 30 Indigenous Australian artists as part of the 2nd International Triennial in Kanazawa, at the 21st Century Museum of Contemporary Art in Japan.

Cusp: Designing into the Next Decade was an exhibition that imagined what the future of design might look like and how it might continue to impact our lives. This exhibition seemed to meld the research and thinking that the team had undergone for so many years. It surveyed the work of 12 designers working across a range of disciplines including data visualization, fashion, architecture, and social robotics. As exciting, was the exploration of new technologies in exhibitions like Shapeshifters: 3D Printing the Future, where 3D printing could be seen for the significant technological breakthrough it had become for the areas of both design and the handmade.

Staying with the centre for as long as I did was really an outcome of finding a place where visual culture could be explored deeply in all its manifestations, and where we could push the boundaries of practice, as it was evolving in the studios of designers and makers. It was a chance to take audiences on new and bigger journeys and to work with artists who were exploring these new possibilities. This was by far one of the most exciting and dynamic opportunities to work, research and celebrate the arts - over such a dynamic period of creativity here in Australia.

photos: Keith Saunders

ADC in CONTEXT

In 2015 the ADC launched a new brand and campaign forged by the Interbrand consultancy. This short video was one of the pieces created as part of the ADC brand ecosystem .

The ADC was the cumulative effort of many individuals both internal and external – and in particular should acknowledge the following:

ADC Board Chairs including: Anthony Burke appointed 2013; Leon Paroissien appointed 2005; Craig Hassall appointed 2002; Richard Whitely appointed 2000.

There were many significant individuals who were at the very core of this dynamic centre’s success - in particular (and at different times), Louise Ingram (Associate Director) , Brian Parkes (Associate Director & Head Curator), Lisa Cahill (Associate Director). Not being able to mention everyone, but a big shout out to the following: Kathryn Hunyor (Head of Creative Programs); Danielle Robson (Creative Programs Manager ); Meghan Hay (Financial Controller); Annette Mauer (Head of Learning); Sandra Brown (Head of Touring Programs); Annalyse McLeod (Head of Strategy and Engagement ); Carrie Mulford (Executive Assistant); Stephen Goddard (Communications and Strategy); there are also several members of the team who changed titles and roles but should be mentioned including: Kennie Ward, Joan-Maree Hargreaves, Annabelle Moir, Nicole Foreshew, Grainne Brunsdon and Mandie Armstrong, and finally everyone’s mentor and coach, Liane McGrath  (who worked with us on the most generous pro-bono basis for years).